How do you acheive a 20% growth rate to stay competitive in today's fragmented and crowded SaaS market? The drivers for a business model change to SaaS are varied – and the one constant is massive change and disruption to a company’s operating model. Driving profitability in a SaaS business model requires major structural changes around a new set of operational capabilities: personalized sales, analytics, new support models, real time enterprise, consumption economics.
Cloud professional services is predicted to growth to $34 Billion in 2019 (CAGR 27%), and your company may seek to pursue this emerging opportunity. Doing so can help accelerate adoption of your SaaS platform and its recurring revenue. Should you create or reboot your professional services offering?
SaaS can be incredibly lucrative due to its inherent scalability and high margins. However, there is a specific threshold that SaaS businesses need to achieve to start making profits. SaaS sales teams have to be involved in acquiring new customers, as well as persuading existing customers to scale up. Is your company in need of a Sales Health Check?
SaaS is quickly evolving, with over a million startups further saturating the market every years. This, coupled with the market's forecasted growth from $8 billion to $55 billion in 2016, has resulted in a market flooded with brands who struggle to differentiate themselves. We suggest thinking radically.